Episode 171

⚖️ From Foreclosure to Freedom: How to Navigate and Win With Mike Russell

Summary

  • 🏠 From Real Estate Success to Rock Bottom: Michael Russell spent 30 years in real estate, owning a successful Century 21 franchise. He witnessed both booming markets and devastating downturns, losing everything—homes, business, marriage—during the 2008 crash.
  • 💔 The Emotional Toll of Foreclosures: Mike recalls handling thousands of foreclosures for banks like Fannie Mae and Bank of America. Witnessing over 200 physical lockouts left a lasting emotional impact, motivating him to shift toward compassionate solutions.
  • 🤝 Founding Hope for Hardship: Out of personal bankruptcy and deep regret, Mike founded Hope for Hardship—a nonprofit that helps homeowners avoid foreclosure. His mission: offer assistance with mortgage relief, application navigation, and negotiation with banks—completely free.
  • 📈 Understanding Foreclosure: Mike explains that foreclosure is the bank reclaiming property as collateral for unpaid debt. It begins with a “Soldier and Sailors” notice and escalates through public filings, legal proceedings, and eventual auction.
  • 📆 Timeline & Urgency: The process can unfold over 60-100+ days. But many delay action due to fear, denial, or misinformation. Mike emphasizes the first 45-day window after the initial notice is critical for intervention.
  • 🔍 Options to Avoid Foreclosure:
  • Reinstatement: Pay back all owed amounts at once (rarely feasible).
  • Loan Modification: Often not favorable due to today's higher interest rates.
  • Partial Claim Mortgage (for FHA loans): Outstanding balances are moved to a no-interest second mortgage, preserving the original low interest rate.
  • Short Sale: Selling for less than owed, now rare due to high market values.
  • ⚖️ Your Rights & Legal Protections:
  • Right to Cure Notice: Typically gives 90-120 days to fix the issue.
  • Federal Bankruptcy: Chapter 13 can pause foreclosure but comes with long-term risks.
  • Attorney General Support (in some states): Can delay auctions with proof of sale.
  • 📉 Why Bankruptcy Is a Last Resort: Mike shares from personal experience—filing bankruptcy led to a 7-year struggle. He urges exploring all other options before considering it.
  • 📞 Importance of Communication: Mike emphasizes: “The bank is not going to chase you—it’s your job to chase the bank.” Proactive contact can halt foreclosure and open up relief options.
  • 🛠️ How Hope for Hardship Helps:
  • Assists with preparing complete, bank-accepted assistance applications.
  • Maintains consistent 3-day follow-ups with lenders.
  • Helps clients keep homes, secure trial payment plans, or transition to better options.
  • 💬 Healing Through Helping: For Mike, helping others navigate foreclosure is both personal healing and purpose. His goal is to transform from being a “negative inflection point” in people's lives to becoming the reason for their fresh start.

Insights Based on Numbers

  • 200+ lockouts witnessed: Deep emotional exposure to the pain of foreclosure.
  • 30-year career: Mike combines experience and empathy to guide clients.
  • 70%+ success rate: In helping clients stay in their homes through Hope for Hardship.
  • 2.875% mortgage example: Shows why saving low-interest loans is vital.
  • $190,000 in equity: One client who hadn’t paid in 3 years still cashed out thanks to appreciation.

About the Podcast

Show artwork for Real Estate Marketing Implementation Podcast (The REmarketing Podcast)
Real Estate Marketing Implementation Podcast (The REmarketing Podcast)
Real Estate, Marketing, and Implementation Perspectives For Real Estate Agents, Real Estate Coaches, and Real Estate Investors by Jerome Lewis

About your host

Profile picture for Jerome Lewis

Jerome Lewis

Jerome Lewis is the author of the book REmarketing - Insider’s Secrets of Successful Advertising, Lead Generation, & Marketing Implementation For Real Estate Entrepreneurs.
He is also the founder and CMO of Digital Real Estate Strategy, a tech, and marketing agency that helps busy but serious real estate entrepreneurs implement, structure, and systematize their tech, lead generation, marketing, and business systems. Jerome has helped over 5000 real estate entrepreneurs from more than 40 states and 4 countries. Jerome has shared stages with some of the real estate industry’s best national experts including names ranging from Vena Jones-Cox, Krista Mashore, Marc Halpern, and many more.
Jerome is a bold introvert, father, and former IT professional. In 2021, Jerome won eXp University’s Instructor of The Year Award. He is also the host of the Real Estate Marketing & Social Media Mastermind, where he teaches real estate investors and agents tech and marketing implementation.