Episode 176

Debunking Foundation Repair Myths with RK Bob Brown

In this deep-dive episode, Jerome Lewis welcomes back RK Bob Brown, a renowned foundation repair expert and author of the best-selling book Foundation Repair Secrets. With over 35 years of experience, Bob exposes the hidden truths, marketing gimmicks, and dangerous misconceptions plaguing the foundation repair industry — especially those that directly impact real estate agents, investors, and homeowners.

Bob breaks down:

  • Why soil science (not structure) is at the root of most foundation issues
  • The truth behind salespeople disguised as “design consultants”
  • How to protect clients from $60,000+ unnecessary repair quotes
  • Why most foundation cracks are not structural — and how to tell the difference
  • The shocking reality that homeowners insurance usually doesn’t cover foundation damage
  • The difference between settlement and heave, and why many contractors ignore the latter
  • A smarter, engineer-led strategy that helps agents save deals, avoid liability, and build a reputation for expertise

📘 Bob also shares 3 free resources you can access:

  1. 15 Foundation Repair Myths
  2. 10 Common Mistakes Real Estate Agents Make
  3. A subscription to his educational newsletter
  4. 🧠 Whether you're an agent, investor, or simply want to avoid being misled by flashy sales pitches, this episode will give you the knowledge to make smarter, more informed decisions.

About the Podcast

Show artwork for Real Estate Marketing Implementation Podcast (The REmarketing Podcast)
Real Estate Marketing Implementation Podcast (The REmarketing Podcast)
Real Estate, Marketing, and Implementation Perspectives For Real Estate Agents, Real Estate Coaches, and Real Estate Investors by Jerome Lewis

About your host

Profile picture for Jerome Lewis

Jerome Lewis

Jerome Lewis is the author of the book REmarketing - Insider’s Secrets of Successful Advertising, Lead Generation, & Marketing Implementation For Real Estate Entrepreneurs.
He is also the founder and CMO of Digital Real Estate Strategy, a tech, and marketing agency that helps busy but serious real estate entrepreneurs implement, structure, and systematize their tech, lead generation, marketing, and business systems. Jerome has helped over 5000 real estate entrepreneurs from more than 40 states and 4 countries. Jerome has shared stages with some of the real estate industry’s best national experts including names ranging from Vena Jones-Cox, Krista Mashore, Marc Halpern, and many more.
Jerome is a bold introvert, father, and former IT professional. In 2021, Jerome won eXp University’s Instructor of The Year Award. He is also the host of the Real Estate Marketing & Social Media Mastermind, where he teaches real estate investors and agents tech and marketing implementation.