Episode 103

The Importance of Building Your Google Business Profile And Social Proof With Brian Carson

Meet Brian Carson, the dedicated owner of Bash Web Consulting, Inc., and a true testament to the power of resilience and lifelong learning. πŸš€πŸ“š

Brian's journey has been shaped by his unwavering passion for technology, coupled with personal battles against Polycystic Kidney Disease and a brain aneurysm. These challenges have only fueled his determination to succeed, both in his business and personal life. πŸ’ΌπŸ₯

Against all odds, Brian built a thriving business, forging lasting relationships with his clients along the way. His expertise in SEO and email marketing has earned him professional certifications, establishing him as a trusted authority in his field. πŸ“ˆβœ‰οΈ

Brian's path to success took an extraordinary turn with a life-changing kidney transplant, bringing renewed health and clarity. Embracing the blessings that life has to offer, he cherishes each moment, including the joy of becoming a proud parent to a newborn child. πŸ‘ΆπŸ™


Now, Brian is ready to share his knowledge, inspire others, and provide reassurance that no question is too small on the journey to success. With a wealth of experience and a profound commitment to helping others, he is here to guide you every step of the way. πŸ’‘πŸ’ͺ


The Importance of Building Your Google Business Profile and Social Proof with Brian Carson

In this video, Jerome Lewis interviews Brian Carson, owner of Bash Web Consulting. Brian shares his journey of overcoming personal health challenges and building a successful business. He discusses the significance of Google Business Profiles and managing social proof for real estate professionals.

Conclusion

Brian Carson emphasizes the critical role of Google Business Profiles and social proof in establishing trust and credibility in the real estate industry. By managing online reputation and actively seeking reviews, professionals can enhance their visibility and attract more clients. Brian’s insights highlight the importance of proactive reputation management and the benefits of leveraging digital tools to build a strong online presence.


Key points

🎯 Brian Carson's Journey: Overcame significant health challenges, including a brain aneurysm and polycystic kidney disease, to build a thriving business.

πŸ“ˆ Bash Web Consulting: Celebrated its 10-year anniversary, specializing in SEO, email marketing, and reputation management.

πŸ“Š Importance of Reputation Management: Stresses the need for managing online reviews and maintaining a positive online presence.

πŸ› οΈ Google Business Profile: Highlights its significance as one-third of Google’s ranking factor, essential for visibility and credibility.

πŸ“š SEO Basics: Explains on-page and off-page SEO, emphasizing the need for optimized content and authoritative backlinks.

πŸš€ Proactive Review Management: Suggests using tools like Rep Master to automate review requests and manage feedback.

πŸ’¬ Client Engagement: Recommends actively asking clients for reviews immediately after positive experiences to capture their emotions.

πŸ” Social Proof on All Platforms: Ensures that positive reviews are visible on websites and social media to build trust with potential clients.

🧠 Continuous Improvement: Encourages using negative feedback constructively to improve services and demonstrate excellent customer service.

🀝 Networking and Community: Advocates for joining professional groups and engaging with the community to enhance business growth.

Summary

  1. Introduction: Jerome introduces the podcast and guest Brian Carson, highlighting his background and expertise in SEO and reputation management.
  2. Brian’s Health Challenges: Brian shares his personal journey of overcoming health issues, including a brain aneurysm and polycystic kidney disease.
  3. Bash Web Consulting: Celebrates the 10-year anniversary of his business, focusing on SEO, email marketing, and reputation management.
  4. Importance of Reputation Management: Emphasizes the critical role of managing online reviews and maintaining a positive online presence.
  5. Google Business Profile: Highlights its significance in Google’s ranking factors and its importance for visibility and credibility.
  6. SEO Basics: Explains the concepts of on-page and off-page SEO, focusing on content optimization and authoritative backlinks.
  7. Proactive Review Management: Suggests using tools like Rep Master to automate review requests and manage feedback.
  8. Client Engagement: Recommends actively asking clients for reviews immediately after positive experiences to capture their emotions.
  9. Social Proof on All Platforms: Ensures positive reviews are visible on websites and social media to build trust with potential clients.
  10. Continuous Improvement: Encourages using negative feedback constructively to improve services and demonstrate excellent customer service.

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Jerome "Mr. Implementation" Lewis

About the Podcast

Show artwork for Real Estate Marketing Implementation Podcast (The REmarketing Podcast)
Real Estate Marketing Implementation Podcast (The REmarketing Podcast)
Real Estate and Marketing Implementation Perspectives For Real Estate Entrepreneurs, Real Estate Coaches, and Real Estate Investors by Jerome Lewis

About your host

Profile picture for Jerome Lewis

Jerome Lewis

Jerome Lewis is the author of the book REmarketing - Insider’s Secrets of Successful Advertising, Lead Generation, & Marketing Implementation For Real Estate Entrepreneurs.
He is also the founder and CMO of Digital Real Estate Strategy, a tech, and marketing agency that helps busy but serious real estate entrepreneurs implement, structure, and systematize their tech, lead generation, marketing, and business systems. Jerome has helped over 5000 real estate entrepreneurs from more than 40 states and 4 countries. Jerome has shared stages with some of the real estate industry’s best national experts including names ranging from Vena Jones-Cox, Krista Mashore, Marc Halpern, and many more.
Jerome is a bold introvert, father, and former IT professional. In 2021, Jerome won eXp University’s Instructor of The Year Award. He is also the host of the Real Estate Marketing & Social Media Mastermind, where he teaches real estate investors and agents tech and marketing implementation.