"The Power of Networking: How Jerome Lewis Got Ron LeGrand to Write His Foreword"

Summary

• 📖 Introduction to the Case Study: Jerome Lewis introduces a case study on how he collaborated with real estate legend Ron LeGrand to publish the foreword for his best-selling book on real estate marketing implementation.
• 🎤 The Concept and Purpose: Jerome explains the importance of showcasing results through case studies and testimonials, as people tend to trust what others say about you more than what you say about yourself.
• 💼 Leveraging Networks: Jerome details how he leveraged his network and the book to collaborate with Ron LeGrand, who has been a significant influence on his real estate and marketing career.
• 📈 Background and Initial Connection: Jerome shares the story of his early days in real estate, including paying $3,000 to a mentor who introduced him to methodologies developed by Ron LeGrand. This connection eventually led to him meeting Ron at a mastermind group.
• 🔄 Marketing Insights: Ron LeGrand emphasized the critical role of marketing in business success, a lesson that Jerome took to heart and applied in his own ventures.
• 📚 Reaching Out for the Foreword: Jerome describes how he reached out to Ron’s team to request a foreword for his book. He made the process easy by writing the foreword in Ron’s tone and style, which was then approved by Ron.
• 🤝 Collaboration and Results: Jerome attended Ron’s workshop, took pictures, and did some joint marketing efforts. This collaboration significantly boosted Jerome’s credibility and influence in the real estate and marketing sectors.
• 🌱 Key Learnings: Jerome highlights the importance of making processes easy for collaborators and clients, leveraging authority figures to enhance credibility, and consistently providing value to others.
• 🏅 Marketing Implementation: Jerome shares examples of his work and the results he has achieved for clients, reinforcing the value of effective marketing strategies.

Insights Based on Numbers

• $3,000 Investment: Jerome initially invested $3,000 in mentorship, which led to invaluable connections and knowledge.
• 16 Minutes: The concise 16-minute video covers Jerome’s journey and strategies, emphasizing the efficiency of his marketing approach.