Episode 97

Arvell Craig on Harnessing AI and Truth in Real World - Stop Procrastinating, Start Partnering

"Dive into the dynamic intersection of technology and truth with our host Jerome Lewis as he engages in an illuminating conversation with the insightful Arvell Craig. In this episode, Arvell Craig, a seasoned expert, delves into the incredible potential of merging technology and truth. Gain valuable insights into how technology can enhance the dissemination of truth, and how truth, in turn, can guide the ethical and meaningful use of technology. Join us for an engaging discussion that promises to unravel new perspectives on harnessing the synergy between these two impactful forces."

Unleashing the Power of Technology and Truth: Insights from Arvell Craig

In this video, Jerome Lewis interviews Arvell Craig, a seasoned expert in AI and marketing, who shares his journey and insights into leveraging technology for business success. Arvell discusses his experiences with AI, chatbots, and marketing automation, providing valuable advice for entrepreneurs and professionals.

Conclusion

Arvell Craig emphasizes the importance of embracing technology, particularly AI, to stay competitive and efficient in the modern business landscape. By leveraging AI and automation, businesses can streamline processes, improve customer interactions, and achieve greater productivity. Arvell's insights highlight the need for continuous learning and adaptation to technological advancements.


Key points

🎯 Arvell's Background: Transitioned from playing on the internet 20 years ago to becoming a seasoned expert in AI and marketing.

πŸ“ˆ Journey with AI: Started with email marketing and moved into chatbots when Facebook Messenger opened up for businesses.

πŸ“Š Importance of AI: Emphasizes the role of AI in predicting customer behavior and enhancing marketing strategies.

πŸ› οΈ Chatbot Development: Founded Chatbot Funnels to help businesses automate customer interactions and improve lead conversion.

πŸ“š Impact of COVID-19: Pivoted focus during the pandemic, leveraging chatbots and AI to adapt to new business environments.

πŸš€ Machine Learning vs. AI: Differentiates between machine learning and AI, explaining the predictive capabilities of AI based on data patterns.

πŸ’¬ Conversational Marketing: Highlights the importance of conversational marketing and the value of one-on-one interactions through chatbots.

πŸ” Future of AI: Discusses the potential and challenges of AI, emphasizing the need for ethical considerations and responsible usage.

🧠 Continuous Learning: Advocates for continuous learning and staying updated with technological trends to remain competitive.

🀝 Community and Mentorship: Encourages professionals to seek mentorship and engage with communities to enhance their knowledge and skills.

Summary

  1. Introduction: Jerome introduces the podcast and guest Arvell Craig, highlighting his background and expertise in AI and marketing.
  2. Arvell's Background: Arvell shares his journey from playing on the internet 20 years ago to becoming an AI and marketing expert.
  3. Journey with AI: Started with email marketing and transitioned to chatbots when Facebook Messenger opened up for businesses.
  4. Importance of AI: Emphasizes the role of AI in predicting customer behavior and enhancing marketing strategies.
  5. Chatbot Development: Founded Chatbot Funnels to help businesses automate customer interactions and improve lead conversion.
  6. Impact of COVID-19: Pivoted focus during the pandemic, leveraging chatbots and AI to adapt to new business environments.
  7. Machine Learning vs. AI: Differentiates between machine learning and AI, explaining the predictive capabilities of AI based on data patterns.
  8. Conversational Marketing: Highlights the importance of conversational marketing and the value of one-on-one interactions through chatbots.
  9. Future of AI: Discusses the potential and challenges of AI, emphasizing the need for ethical considerations and responsible usage.
  10. Continuous Learning: Advocates for continuous learning and staying updated with technological trends to remain competitive.

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Jerome "Mr. Implementation" Lewis

About the Podcast

Show artwork for Real Estate Marketing Implementation Podcast (The REmarketing Podcast)
Real Estate Marketing Implementation Podcast (The REmarketing Podcast)
Real Estate and Marketing Implementation Perspectives For Real Estate Entrepreneurs, Real Estate Coaches, and Real Estate Investors by Jerome Lewis

About your host

Profile picture for Jerome Lewis

Jerome Lewis

Jerome Lewis is the author of the book REmarketing - Insider’s Secrets of Successful Advertising, Lead Generation, & Marketing Implementation For Real Estate Entrepreneurs.
He is also the founder and CMO of Digital Real Estate Strategy, a tech, and marketing agency that helps busy but serious real estate entrepreneurs implement, structure, and systematize their tech, lead generation, marketing, and business systems. Jerome has helped over 5000 real estate entrepreneurs from more than 40 states and 4 countries. Jerome has shared stages with some of the real estate industry’s best national experts including names ranging from Vena Jones-Cox, Krista Mashore, Marc Halpern, and many more.
Jerome is a bold introvert, father, and former IT professional. In 2021, Jerome won eXp University’s Instructor of The Year Award. He is also the host of the Real Estate Marketing & Social Media Mastermind, where he teaches real estate investors and agents tech and marketing implementation.