Marketing Implementation Results - Carlos Otero, Otero Home Buyers

All right. Welcome to the remarketing podcast. My name is Jerome Lewis. We're doing a specialist addition today. We're doing, uh, kind of an exit interview reviewed case study situation. And I have one of our former guests, also one of our hosts, Carlos Satero I'm going to read his bio. Carlos is a highly skilled it professional real estate investor, and business.

He has, he has been employed in the industry for over six years where he specializes in network engineering systems, administration and support Carlos experience ranges from small businesses to fortune 500 companies in various industries, such as manufacturing, healthcare management services and real estate development.

He also enjoys investing in CA flowing real estate, real estate notes and businesses. Carlos loves to solve problem. Whether they're a technical or personal, he enjoys working with people who have new ideas, because there's always something to be learned from those that think differently than others. His favorite thing in life is being able to help others achieve their goals and dreams.

Carlos, welcome to the podcast. Thank you, Jerome. Those are such, such nice words. Yeah. You, you, you wrote it right. You know yeah, I know. awesome. So this is, this is one of our special edition podcast interviews, where we talk about some results. We showcase some stats and Carlos has been a business partner of mine over the recent years.

And we're just gonna, um, interview him, ask him some questions so he can showcase some of the results that he has. By working together. All right. So let's get started. I'm going to do a little, I got, I got my demo up here, so I was gonna do a screen share, but I think it might be better if they see our faces.

Right. So let's see. Um, and I'm gonna start off with the first question for you, Carlos. Okay. What's what was your problem before we started working together? My problem. I think a lot of my, uh, problems came from me. Uh, I have this thing against marketing sometimes. Right? Mm-hmm and it's like, you know, sometimes, um, people are so fluffy about the information.

Uh, it's tough to actually get, um, uh, direct information, especially when it comes to marketing. So, uh, that was a, that was a big issue for me getting direct information on how to, how to. Properly perform, uh, marketing techniques. Awesome. Awesome. And the next question that I kind of had from you for you is, and I wanna frame it because like we we've done a lot together.

Right. So yeah. You have several products, you have several services, you it's a lot. So, um, what results you don't have to list all of them, but probably some of your favorite, what results do you have from us working. Uh, let's see. I don't have to list all of them, but you know, it's a lot, but, uh, I could say that, um, definitely more customers, uh, more money, uh, more net, more, um, More connections.

Uh, more opportunities. I can say that because that's what happens when you do marketing, right? Um, that's, you're basically telling people about yourself and by default, every, all those other things, they kind of come towards you. So very grateful for that. Awesome. And what kept you from work? I don't even think you hesitated though.

Like, I'm gonna ask this question anyway. Right. And if it, if it's no answer, you just say it's no answer, but what kept you from working with us sooner? Uh, fluff. Just like not, not, but not from you guys, but just like I said in the, the first question, there's a lot of fluff, you know, there's a lot of fluff out there and I'm a no nonsense kind of person when it comes to information and business.

So it, it be, it can become very difficult to understand what's a real marketing technique versus something that's gonna make you feel good and make it seem like you're gonna get more business. So, okay. Yeah. That is something, uh, you know, I wish I, I wish I knew. I was like, okay, is this it? You know, you gotta do your investigation or whatever.

So, so, yeah. Okay. And what exactly did you like most about working together? Direct information? direct information, right? Yeah. I'm, I'm a kind of person where I like. Right punching in the face information. I want to hear, Hey, we're gonna get the customers in. We're gonna put 'em in this funnel here. After they hit the funnel, then we're gonna go this, and we're gonna do that.

I don't know if I'm swallowing the goods or not. I don't wanna swirl the goods, but, um, but I like that. I like the no nonsense information. I, I prefer it that way. I don't want to hear, oh, you gotta make 'em feel good. And all this other stuff, I just want to, let's get this process in place and let's, let's get the machine turning.

So, so what's, what's an example of like indirect information for, from you. Uh, indirect information for me is for example, let's just say, you're trying to get more customers via funnel is funnel. Funnel is just a, a, is just a tool to get them into a backend system. Right. But there's a whole system there, but if somebody just says, Hey, you just need a funnel for this product.

That's not really the. Truth, right. That's not really the whole truth. You need an entire marketing system, right? You need to, you need advertisements, you need, um, you need to retarget the customers. You need to then a, you know, and then finally, when they decide to take an action, they're gonna, they're gonna need to fill out that.

Information in that funnel. And after that, then you have to also market to them on the back end. So there's an entire system of moving pieces, but when you hear information, oh, you just, you know, you just need one thing or you just need one, uh, you know, technique. It's not this, you know, there's, this is a living breathing thing.

And, um, you know, you, sometimes people will think that you can always do marketing organically and that's, it is good to do marketing organically. But I also believe in paid marketing because. You know what matters is, you know, getting people in the door. That's what matters. So, um, but I, I like direct information, so, yeah.

Awesome. Quest, next question. Why would you recommend us to someone who might be on the fence? Like I've been saying, I guess since the , since the beginning, you know, you're gonna get it right. You're gonna get the real thing. Um, you know, you're not gonna really get a lot of people dancing around, I guess, dancing around questions or whatever.

Oh. Like, you know, , uh, but you know, I don't, I don't know how other people are, but you know, you've gotta figure out your, uh, your target market. You have to figure out your niche. Some people say your target market and you have to figure out your avatar. Which are all the same thing, essentially, but at the end of the day, you want somebody that's gonna say, okay, here's the process that we're gonna set up for you.

And here's how the process works. And they're. Essentially, draw it out for you, right? Uh, you don't want somebody who's gonna say it to you and you still don't have an idea of what's going on. You're gonna get a picture, uh, a picture of the funnel process and say, customers are coming through this, you know, this marketing technique or this marketing, I don't know the word marketing medium, right?

Let's say it's Facebook ads or it's Google ads or, uh, you know, some kind of other. Marketing system, you know, YouTube. They say, they're gonna come through YouTube. They're gonna hit here after they hit this link, then they're gonna go here after they do this, then they're gonna go here after that, then they're gonna go here.

And it gives you a play by play in understanding what's happening in your business instead of somebody just saying, oh, we're gonna build it for you, which is great. Right. Everybody loves white glove service, but. Just to have the over high level overview, uh, kind of helps with, um, understanding. So that's what I would say.

Okay. What was your main concern that would've prevented you working from us and what put those fears to rest? Uh, I didn't really have any concerns, but you know, you know, me, I, uh, I dive right in, uh, once I know it's real inform. So if it was other, like other information I've, I've, uh, you know, I've, I joke around sometimes and I say, I just keep paying this guy.

You know, I, I joke around like that I was like, I keep paying him, but you know, you need, you need to feed your business, you gotta feed it. You have to invest in your business. And the only way to invest in your business is to invest in systems. So, uh, you. A lot of, lot of things out there where they're offering products.

Sometimes you don't really know if the product is gonna get you the result, you're looking for it. But if you have somebody to speak to you, um, in a result oriented way and say, here's what we're gonna get you, here's what we're gonna make an attempt to do. Um, then you're getting the information to you're setting expectations.

You're, you know, their expectation is okay, we're gonna gonna make it happen. And while, while the other stuff is like very, uh, abstract, it's not really direct. So, but that that's. If you were to recommend us to your best friend, what would you say hold onto your butt? Hold on to you bus cuz it's the real thing it's coming.

Wow. Right in the face. All right. So I'm a silly guy. So, uh, you know, but yes, like I said, I like the information like that. I like, I like to get things done. I, I hate just, you know, sitting on it and oh, it's gonna be done one day. I'd rather just pay somebody to do it. And it just so happens. You know, I joke about paying them, but you know, I love paying him because you know, he is gonna get it done for me cuz I'm gonna drag my feet so awesome.

What made you choose working with us over? Anything else you could have? I want results, results. Yes. I want, I want actual results. I want more customers and I want more, um, opportunities. I don't need to do it myself where I'm gonna waste my own time and energy and, uh, opportunities. And it's just a waste of time and energy to do it myself.

I might as well pay somebody through it for me. Um, I'll pay the professionals. What are three benefits you've experienced as a result of working together? Um, definitely have an education in marketing. I have a solid education in marketing. Uh, I mean, I thought I knew before which I did. I knew some things, but this gave me a better, um, understanding of marketing.

So now not only am I educated, I trust you in what you're doing, uh, with our systems, uh, and what you are, uh, essentially, you know, I just Tru I Tru I trust you. Uh, but those three benefits are more customers, more money, more, um, more opportunities, same. Same. Okay. And these, you know, we don't really like these questions that much, but I'm gonna hit you with 'em anyway, right?

Oh, what's the, it's the, it's the, the abstract questions. How oh, okay. Feel, so this question. What was life like before you started working with us? Oh boy. I remember I was sleeping under a bridge oh my God. Uh, my life wasn't so bad. It was okay. But I've definitely seen, um, a dramatic increase in business in productivity because I have a team and I have a system, but together I don't have to do everything myself.

I'm not wasting all my time. I can do what I'm good at. And I pay you. You do what you're good at. And all I gotta do is talk to people and tell 'em, Hey, how would you like this? Sell to. Uh, would that feel good? You know, would like versa. We make, we make mutual exchanges. I pick you too. We take this man saying I'm extracting

so you kind of already answer, I'm gonna ask exit anyway, just to keep the consistency, but, okay. What is life like now after like working together? It's good. Things are a lot better because when you understand, when you quite this, when, and I know some people are a little iffy about marketing because they're iffy about systems too, because they it's really something that is hard to grasp sometimes.

But when you have a professional, that's gonna hold your hand and say, Hey look. I need you to do this, and here's what it's gonna look like. Here's the system we're gonna set up and you're actually communicating with you in a on, and in a way that you actually is gonna make sense. See that that's the thing is that when people talk, they're not really sure if the person's gonna get them, what they're looking for, they want more customers, but they also has to be an education process in that there has to say, look, there is, this is how it works.

You know, we're gonna do this, we're gonna do this. We're gonna do this unless they just don't wanna know. They say, I want more customers, but if you. Marketing is a, um, it's a living thing. Like if you're not telling people you're existing and you're not telling people, you're, you know, your business is alive and say, Hey, I'm here.

Nobody's gonna know about you. Your business is gonna fail. So, you know, but, but, um, just, just more, more business, more leads, uh, you know, more deals, more real estate deals, you know, to coming from all over the nation. Uh, it's great news. I mean, I know now I can do anything with my, I can do anything I know I can do, because I know I know what to do.

So it's a great feeling to me. I mean, it's. I could go anywhere and do anything at any time. Can't beat that. So what surprised you the most, or made you the happiest about working together that you were so direct with me? uh, that those are the things I like. Like I said, I like the most, because you know, I don't wanna talk to, somebody's gonna be like, oh, maybe you wanna, maybe you wanna, you know, do it this way.

And because of this. Maybe I want customers tell me how to get customers. I want customers, you know, I don't care about maybe I want, here's what I, you know, whatever, you know, here's what I'm looking for. And I want this, I don't want any, um, any fluff or sauce on the chicken. I just want nasty, you know, the NA I want dry chicken.

I don't want no ketchup, no hot sauce. No. Uh, No sauce on the chicken. I just want just the chicken. So straight. So that, that, I think that was our final question, but, uh, because you're, you're pretty decent with tech. Uh, I would like to like, do some demos and show some of the stuff that you've done. Here we go.

So, uh, we didn't before we do that. Right. We, so again, you've done like several things. You said more leads, more custom with this mm-hmm but, um, one of the things I like. Like I like, like the tangible results in a way. Yes. And one of the things you, uh, so always, I generally try to take people through the same process.

Not everybody follows the process or sticks and do what's supposed to be done, but you've created a course. You've created a book and now you have like a full backend lead system where you're bringing in leads. So I want to, uh, I wanna see some of that stuff. Okay. Do you have, do you have the ability to show all of it?

Some of it or what's that like? Yes, I can show a little something, something little something? Yeah. Don't give away all the secrets. I know. I. All right. Gimme one sec here. All right. All right. Make sure I hide all the good stuff.

okay, here we go. Here we go. Party time. And, and so, and let me see, I didn't ask the question correctly with one thing. So tell me three things that three products that you have. From like working together. Yeah. So you definitely helped me get through a book. I am like, we all have weaknesses. One of my weaknesses is, uh, grammar.

It's a big weakness of mine, big weakness of mine, um, grammar, uh, as far as like writing it down and, uh, it's just not, it never was good at that, but Jerome filed a secret method for me to actually. Create a book somehow, right. Create a book and he had his team, uh, essentially go over that book, read over it, make sure it's okay.

And, uh, was published within a very short period of time, which I'm very confident I can probably push out four more books probably before the end of the year. So I'm probably gonna end up doing that, which is great. And, um, it's always nice to be an author. Right. You know what I'm saying? It's a little, little.

You know, it was a little check, uh, check on the, uh, Instagram, you know, on the, uh, on the world tree. Right. I'm somebody. So, uh, there's that I've created multiple courses, um, on systems on, uh, how to essentially start a funnel, how to build a funnel, how to, how to sell your house on terms, how to, uh, multiple presentations, um, you know, dealing with customers, dealing with clients, you know, how to deal with emo, uh, you know, uh, emotional intelligence.

Things like that. So, so yes, I I've built quite the, uh, portfolio of products. Thanks to, thanks to Jerome his team. Okay. And so you keep saying my team, we worked together. Yeah, no, we worked. You worked together yeah. With this. Yeah. So do the screens here. I think, I think you share like the long screen here it is right here.

Okay. Here we go. All, let me see.

All right. Can you see, take us through it? Yeah, we see my mouse. Yes. I, I see your mouse. Okay. So you can see that we have somebody very handsome, uh, on the right here. Yeah. Very so, so before we do that, right, um, We like, we we've been like Facebook ads, Google ads, and like first tell us, okay. Uh, what, like, what was that process?

Like? How did you learn like the ads, how that works and then cuz this is the back end. Like how are leads getting in to the back end? Take us through that journey. Okay. So just talk through it or go, should I go through, yeah, you can talk through it. You could talk to her or whatever is easier for you or you think brings the most value.

Right? Cause I'm not sure. I, I don't wanna show the customer's information, so yeah. Okay. But what happens is. Is there a whiteboard feature here? I don't know if there's a whiteboard feature. Uh, let me, let me see. Where's paint. Okay. So I'm gonna try to do this really fast. So here is my Google ads, right?

I'm just gonna put G here's my Google ads, right? So my Google ads it'll say, Hey, uh, how to stop foreclosure, how to stop, um, you know, short sale, how to. How to sell your house fast, whatever it might be. Right. Whatever the person might be looking for. Right. So if they wanna sell their house fast, yeah. They do a keyword.

It's called keyword. Um, yeah. GCI, Google, um, AdWords, right. Or a search leads. So what'll happen is they'll type in some word or something they're looking at at the top of that page, there's going to be a, uh, you know, there're gonna be my ad that says, Hey, sell your house fast and they're gonna go to my webpage.

Right. I'll see if I can show you guys that real fast. Oops. Uh, uh, here we go. No. Yes. Uh, Tara home buyers.

This is the one. Okay. So that what happens is they come here. right. They come here and they see my awesome video on how to buy, you know, how to sell your house on terms or, you know, for cash. They fill out the form, we get the form. And we also have some content here for them to understand that, Hey, it's okay.

That if your, your hem is underwater, you can still sell it sometimes even more than what it's worth. Uh, we have our methods of purchasing here. So it's just in case they were ever curious and like, well, how, if I want all cash, you know, they're kind. Expected to know that if they're gonna get a cash price, we have to buy it at a discount.

And if they wanna sell with debt on the property that, you know, essentially we can, we can purchase that way as well. Or if they want max value for their home, we can purchase that way. And then you see, uh, my picture down here, but I have the information here as well, saying that we can buy all cash. We can stop foreclosures, giving them all the gems.

Right. And see, so now we're gonna hit, gonna go back. And once they hit that, they hit my lead system here, which I can't show because I have customers there. Right. Can't do that.

All right. So then what what'll happen after they sign up? Actually, you know what? I can show the automation piece, show that.

Showing y'all too much right now, guys. So yeah, I'm showing y'all too much with, you know yeah. It is too much anyway. So I'll, I doubt anybody's gonna be able to do it on their own

well, but it'll happen is they'll come in, right? They'll come in. They'll fill out the form. See we buy houses for 'em. They fill out the form, it tags them as a person and they get access to that program. I just showed you, which I'm gonna show you guys in a. Then it's gonna follow up with them. Okay. See, this is our first email.

Hey, uh, individual. Just took the first of cell in your home. Are you available for a quick call then it's gonna send him a text message. Then it's gonna send em another. It is gonna wait. It's gonna wait for a day, then it's gonna send him another one. Then it's gonna send him another, uh, another text message, right?

It's gonna, you see this process here. So this is. Workflow that I don't really have to do. All I have to do is wait for them to contact me. It's just gonna basically kind of remind them that, Hey, don't forget, you know, you filled out our form and this is an excuse not to reach out to them. This is just a reminder for them just in case you're working on other leads.

That makes sense. Uh, who's this. Oh, this is my test one to myself. I guess everybody knows my phone number now, but it's fine. but anyway, they go through that system there and it'll just harass them. Uh, harass no, I'm I'm silly guys. Uh, basically it's gonna remind them to let them know, like, Hey, we're, we're, you know, we're still here for you guys.

Uh, let us, you know, be able to know that you're selling your house or if you need it services. Right. I have other funnels and systems here, uh, you know, a business course and other items. Right. But. Let's go here. We're gonna go here. How to sell your house on terms. Like I said, we're back to the handsome man.

And now that they've went through this Google ad, they've went through our automation, right. They fill out our form on our website and now they're in this automation funnel. That'll keep circling. Right. It'll keep going forever. And then while they're in this funnel, it still gives them access to my webinar and my course, right.

And they can watch this in the meantime to be educated. So not only do I have, um, the, their phone number and information, you know, I can get their address and then start mailing them, uh, mailing them information as well. Right. But let's just go here. This is my, how to sell your book. I'm sorry. This is my, how to sell your house on terms book hit the preview one that wouldn't that be easier?

Yes. Uh, preview. So here's how, here's how it looks. Here's the front end of my system. I have a very big screen. So, uh, here we go. So that's why I look like that. But here's our book look at the 88 pages and we got the forward. I think you guys know who that guy might be. so opening your mind. It's it is loading here.

So it's not blank, but, but yes. So after that they can go here. What are terms? I have a presentation.

I like the, uh, you know, I like the, the pictures there, but, uh, this is my YouTube page attached here. So now they can also check out my YouTube page and subscribe. So, and then right here, what can you accomplish selling on terms? Uh, why terms. How to sell on terms, right? The who, what and why and how, and then finally, the information here is saying that please reach out to me in my business so you can essentially sell your house on terms.

Right? So after they do all of that, after they do all of that, what happens is, you know, if I didn't get them between here, right. If I didn't get them there, it'll keep sending that reminder. And I'm just gonna keep calling 'em until, you know, I just keep sending them manual updates until, you know, essentially I get my, my money right.

Or AKA my, uh, my lead. So, so I mean, I'm sorry, my, uh, what is that? What is that prospect? Uh, Rome. Rome's the, uh, marketing guy. I'm a tech guy. Was it prospector? Uh, or is it, uh, lead client? I don't know. Yeah, somebody's selling their house. Somebody's selling their house or getting the website, right. The clients.

So. Awesome. And so, so, uh, one more thing, like we, we, like you have experience with Facebook ads and you also have experience with Google ads. Yes. What would. Process, like, why did you switch over to Google? Do you get better leads? What's the leave flow like? So I like Google leads, uh, simply because they, people are more likely to use Google than they are to use Facebook for information.

So if you're trying to type in, Hey, this is how to sell my home fashion. You're not really gonna go on Facebook. Do that. You're gonna go to Google. Right. And that's exactly why we did Google ads, cuz it gets it's on the front page. And first thing they do is they click it and they say, Hey, I wanna sell my house.

You know, there's plenty of people there say, Hey, I wanna sell my house on terms or I wanna sell my house on, uh, you know, my house going to foreclosure. I just got finished talking to this guy. He said, you know, he's like, Hey my house going into foreclosure and I don't know what I'm doing. And I'm tired of talking to people.

I want you to be the guy to just take my house. Just take. I don't even want it. I'm like, I mean, okay, if you're gonna just give it to me, I mean, I might as well, you know, but that, those are the kinda leads that come in because they're very motivated. You know, these are, there are very, very warm leads.

These aren't cold leads, you know, you're not, I'm not calling, calling anybody. I'm not, um, you know, I'm not disturbing anybody. I'm not calling any FSBOs that are one day old, right. Where they have high expectations of what they're gonna get for their house. You know, these are people that can't. Find anything, right.

They can't, they can't get help. So they're going on Google to help. And they're finding, you know, this handsome guy, you know, that, uh oh, kidding. But they're fine. You know, they're finding me right. They're finding me and, um, and I'm helping 'em so. And are you, is it like local? Is it nationwide? What is, we are nationwide.

We currently buy homes nationwide, uh, and we buy them on terms. We buy them with cash. Uh, there's a property in Ohio. We're thinking about, uh, closing. All right. Now we're getting the paperwork done and there's like a seven unit there and they're uh, well you got one in Texas. You got one in Philly. You got these things all over, man.

It's it's uh, it's all you can eat leads all you can eat. I eat right. All you can. What is it? What that, what did I wanna, um, alright, so, so, you know, you know, what's funny too, is that, is that, um, I think the most amusing part is that a lot of people, when they hear this's like, are you serious? Like, is it really it's like, yes, yes.

Real leads all the time. Nonstop. Just keep coming in. Like so many. I had to turn my ads off cuz I'm like, I gotta work. These leads. Yeah, I know how that is. And I was, I was going to say, cuz another thing people, they get so scared about like at like spending money, like you can't come in and be like, oh, I wanna spend $1 per day to get a hundred thousand dollars asset.

It don't work that way. But if you do it right, you know, you spend a proper amount of, you know, $50, a hundred dollars, whatever, you know, you can do really well with it, but don't come in like expecting to. Something for nothing. Right. It doesn't work that way. Right. I agree. The, the, so you're like, basically you're doing like virtual, you're doing like nationwide.

Can you talk about that? Is that scary? Like how is that people are, oh my gosh, virtual again. I gotta stay in my own backyard. What's that been like for you? Uh, it's been pretty cool. It's pretty cool because, um, essentially not only do see, since we're working together, you have a network, right? You have a network and I'm, and I leverage.

You know, people I work with. Right. So, uh, there's one in Alabama right now. We reached out to one of Jerome's, uh, resources out there and I said, Hey, I got this house basically on terms. Um, essentially I think it was like 5,000 down. And it was like, you know, the right 10,000 over, uh, 24 months. Right. Which is like $300 a month or whatever the number is.

And I'm like, okay, well let's figure out what the AR is. Right. A RV. The AR is 85 to 95,000. So it's a big, there's a, there's a big spread there. There's a big spread there. So, uh, but it's pretty cool. It's pretty cool because, um, essentially. You can just do it remote. Like you can do any, anything you can do at home.

You can do it remote. You never have to actually have to go there. You just have to have a team in place to then go out there and do everything. And if you don't have a team in place, that's something you can, you can probably set up. You just have to make a couple of calls, right? You gotta call real estate agent to get the, uh, the cops.

Right. And you have to call, uh, you know, Call an appraiser. Right. You know, they'll run out there, do the appraisal, get an inspection, right. That's it's not so bad. And then you gotta find a contractor to go out there and essentially, you know, estimate the repair costs or you could just sell it. Right. Or you could just sell it and say, Hey, you know, you know, I'm not gonna figure out how much it costs to repair.

I'm gonna. I'm gonna list it with an agent and I'm gonna let them handle the rest. Right. And you can, that's something you can do. So, so it's pretty cool. It's pretty cool to be nationwide. You know, I'm not gonna lie. It's pretty, uh, you know, yeah. Make money from your computer. I wanna go here. Like, so, so how so, like terms, it's not just a, it is not just, I know the ideal.

is homeowners, but investors can sell on terms too. Absolutely. So I, I propose to you tell people how they can, uh, get in contact with, with you if they want to sell on terms. Okay. So like Jerome said, you, if you are an investor and you would like to sell on terms, this means reasonably right? Yes. Yes.

Ridiculous. Right. So, so here's the thing. And I wanna, I just wanna say this really fast people think. People are always trying to extract instead of always, um, instead of give too, right. So here's the thing when you're making a win-win. I I'm about to sell one of my homes on terms right now, I'm about to sell on terms and I want 30,000 down.

And then you can, you know, you're gonna pay an interest rate, of course, and you're gonna make a monthly payment over a set period of time. But the question is, is like, will a person do like, would I do a 30 year payment? Of course I would, because I'm interested in receiving the cash flow. I actually don't care about the physical real estate and is not, I don't care about that.

I just care about the income. The income stream. That's what I care about. So that's kind of what note people, um, uh, real estate note, that's what they're called real estate notes, their promissory notes. You promise to pay the person for a set amount of time. That's what they call real estate notes. Right?

So, uh, essentially what happens is. People talk to each other and they think that, oh, I'm, I'm gonna try to get the most out of this situation. Oh no, I'm gonna try to get the most outta this situation. But that actually shows how inexperienced you are as, as a, as a person. Right? Because you, you have to know, or as an investor, because you have to know that, Hey, if you're gonna ask for so much that it's ridiculous, nobody you're ever gonna do a deal with you.

That's like trying to sell a hundred thousand dollars house for a million dollars. Now I do know somebody who would do that on terms. Right. I do know somebody who will buy a million dollar house, I'm sorry, uh, a house for a hundred thousand dollars, um, a hundred thousand dollars cash house, but they would pay a million dollars on terms.

It just depends on the terms of the deal. Right. So if you're saying I'm gonna pay you a hundred dollars over the next a hundred years, you'll be like, okay, great. I'll take it. As long as the numbers work. But that's the whole thing you have to just understand. Um, you have to understand the other person's motivations and it takes time if you're doing it.

CA if you're paying for cash for properties, you're kind of doing it the lazy way. And there's really not many other things you can do with the money besides going to more real estate. So if you're just looking for an income stream, essentially what you wanna do is you wanna sell on terms, get the monthly payment, and then, you know, if the person pays in full, they get the house.

If they don't pay in full you take back the house. You know, you just do it again. Right. That's what I like. So terms can sound complicated. Right? Could you define terms for us? Like what does that mean in the most simple terms? What does it mean? It just so happens that it's in my course. Right? how, how do we, how do we get that course?

Then you got a course don't it's in the book. Doesn't it talk? It is, yes, it's in the book. So, um, essentially just the quick and dirty way terms is you are agreeing. There's different ways to do terms because terms is it can be anything, right. It can say, I I'm gonna trade you a Snickers bar for your house.

I'm gonna trade you. You know? But the, but the, the normal way is called installment sale. Okay. That means that where you make a monthly payment to, um, to somebody, right? Let's just say you had a house you wanna sell, right. You wanna sell your house for a hundred thousand dollars. Nobody's buying it for a hundred thousand dollars.

I say, you know what, Jerome, I'm gonna give you. $20,000 down, and I'm gonna agree to pay, make you a monthly payment over the next five years. And on that fifth year, I'm gonna refinance the house. Right? So what we did was we created a promise that I'm gonna continue to pay you. So I'm gonna give you 20,000 and I'm promise that I'm gonna make you a monthly payment over five years.

Right? So that's, uh, let's see. 12 what's 12 times five. I have no idea. Let me see. 12 times five 60. Is that, is it 60? 60. So basically 60 months, I'm gonna give you a set number. Right. And on that, on that day, I have to refinance. And if I cannot refinance either we have to renegotiate and you know, then we either do it over again or, or something, or, or have to refinance basically.

So then I would then pay that lender. So, uh, but essentially you're just agreeing to the terms of the deal, which is most cases that you're making a monthly payment for a house. This is, this is what a lot of people did when money was hard to borrow. So people weren't, you know, people weren't unable to get, uh, loans, you know, money from the bank and UN unable to get money from lenders.

So what they'll do is they'll buy on terms and if you have this strategy, essentially, you can make you a lot of money. So that makes sense, know, that was a lot, right? That sense. Where can we get the book? Uh, you can get the book at. Dang, you know what? I think my funnel is set up, but I, I have, I have to put on my webpage.

I think it's, there should be@terrohomebuyers.com. Okay. It should be@terrohomebuyers.com. So if you go to Terro home buyers.com, fill out the form, right. then you're gonna get the book or you're gonna get the book by default. So, uh, fill out the form. Um, if you are, uh, a person that is not interested in selling on terms, don't worry.

I'll get you another funnel where you can just, you know, You just wanna learn. Right? You got, you have the physical copy of your book. Yes, I do. Uh, I do not have it near me. Where is it? Go get it. Is it like within? No, it is, uh,

this man set me up. You, you know what. I have. Oh, look at that. Look at that. Look at that. Thank you. Next time. Yeah. So, oh, here you go. It is, like you said, Oterro home buyers.com. It's also on Amazon. Yes. That, yeah. I, I thought we were doing the jumpstarter. Uh, oh. That's why I have my jumpstarter background.

Look, we do. We do. Yes, we are diverse, but I have a couple businesses here. Yes. So yeah, we are diverse. So, um, I don't know if you answered, but, and maybe you did, but I'm gonna ask again, uh, how, how can we, how can we, if we wanna do terms, how can we. Work with you. Okay. Where do we, you can reach me at 6 1 0 4 6 7 5 6 0 3.

That is my business line. All you gotta do is send me a text and say, Hey, I'm interested to sell my house on terms, or you can go to the website and fill out the form. And I will see that you fill out the form and I'll reach out to you. And so that's that's terms, if you want to, uh, sell a house or even buy a house, possibly.

Yes. Now tell us about jumpstarter. How do we get in touch with jumpstarter and what, what that brand is, what the business is. Okay. So you can go to jumpstarter one oh one.com. Uh, essentially what we do. Is we build systems, the systems that I just talked about, the all where we do the Google leads, we do Facebook leads, Instagram leads, and we build those systems for you.

So you don't have to, right. It's a complete white glove service. Uh, we tell you how it's gonna be set up in. Essentially, all you have to do is once this thing is set up, all you have to do is just essentially pay for the ads. You don't really have to think about too much. You're gonna get your consultation from Jerome.

Jerome sits down with you. He goes over with you, how the process is gonna be, he's gonna give you a marketing strategy. And once you get that strategy, you just need the systems built. Right? And that's the thing that people don't talk about. Cause nobody really likes talking about that. Honestly, nobody likes talking about the whole pro you tell somebody, Hey, we're gonna build your system.

Nobody wants to hear that. Right. They just wanna hear, I want customers. Right. And where's customers at customers are right on the front. You know, there's like the front end, but then you're, there's a back end. Right. And that's, that's what we just showed you guys, which a lot of people don't do. They don't, they don't really show you the, the goods, you know, they only say want some more customers and they make you fill out the form.

Right. So, all right. This has been awesome, Carl, I appreciate you. Do you have any final closing statements before we go? Uh, closing statements. Thank you for having me. I appreciate you. I appreciate your knowledge and your expertise as usual. And I enjoy the punch and the face information because it gets me to where I gotta go and I'm getting lend leads, baby.

I keep getting them. It's not. Thank you. It's all I can. I appreciate you. I appreciate man, too, man. We bring value. You gotta bring value to each other. And uh, we met through networking and events and you know, we have a lot of the same principles, so that's why we work well together. Um, I appreciate you. We are going to end the show.